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Union County, NC

Vehicle wraps in Indian Trail

Indian Trail is a commuter town, and that is not a demographic note: it decides which panel of a work vehicle is worth paying for. A large share of the town drives Old Monroe Road or US-74 into Mecklenburg and back on every working day, at a crawl for part of it, so a commercial vehicle in that line gets read from directly behind, at a standstill, by the same drivers over and over. The operators based in Indian Trail are correspondingly small: one to four vehicles, run from a house or a leased bay, growing at roughly the rate the town is.

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What we see on Indian Trail roads

The back of the vehicle is the surface that pays here, and it is the one most often left plain. Rear cargo doors, a tailgate, the back of a service body: that is what a driver stopped behind a work truck on Old Monroe Road looks at, at close range, for the length of a light cycle, and it is the only view of that vehicle they will ever get. The second thing worth planning for is growth. A used van bought first, a new one bought two years later and a pickup after that share no body shape at all, and a design drawn to fit one flank rarely survives the move. We lay a small operator's first vehicle out as a rule set rather than as a single file, so the next two can be matched to it instead of stretched from it.

Corridors we work along

  • Old Monroe Road
  • Indian Trail-Fairview Road
  • Unionville-Indian Trail Road
  • Independence Boulevard (US-74)
  • Wesley Chapel-Stouts Road

Nearby

  • Chestnut Square Park
  • Crossing Paths Park
  • Sun Valley Commons

Indian Trail questions

Which panel matters most on a vehicle that sits in US-74 traffic?

The back of it. That is the surface a stopped driver has the time to read properly, and on most work vehicles it is blank or carries one small decal. Rear doors and tailgates are also modest area next to a full flank, which makes them the best return available to an operator who cannot cover everything. That is where we would start.

How should a first vehicle be designed if a second one is coming?

As a system rather than as artwork for one van. Colors, placement rules and type sizing get written down alongside the files, and each later body style is drawn from those rules rather than having the first file stretched onto it. It costs a little more at the start, and it is the difference between a matched pair and two vehicles that only look related once somebody points it out. We write the rules down whether or not a second unit has been ordered.

Is there any point covering the hood on a jobsite vehicle?

On a truck parked in a row of twenty other contractor trucks, the hood earns more than it looks like it should, because it is the panel visible over the tailgates from anywhere in the lot. The roof is the one that almost never pays on a vehicle like this, since the only people above it are the framers.